“Feel” your clients instead of “Feeling for” them
Walk a mile in your Client's shoes. Real estate brokerages and agents have to empathize with their clients in order to design the best...
Million Dollar Postcard Templates That Work
Direct mail can be a very complex task. Understanding what makes a mail piece do well (or poorly) can be a bit mysterious. Many aspects...
Identifying Your 3 Strongest Niches
Choosing which aspects of real estate to focus your business on is harder than it seems. Here’s a rule of thumb: Choose what you know,...
Guide Customers or they will lose.
Customers want and need you to lead. They require our expertise and are grateful when they get it. When we view ourselves as facilitators...
Outsourcing for Your Real Estate Business
Outsourcing has crossed the borders of the real estate industry. It is no longer confined to IT, back-end office management or customer...
Safety Tips for Realtors
Exposure means a lot in the Real Estate Industry. You meet lots of people in the real estate business—some nice and some not so nice....
Getting Deals Done: Could a Transaction Coordinator Help?
Transaction coordinators can help sales people meet deadlines and free up time for business development. A transaction coordinator’s job...