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Immigrants are more likely to prepare for the worst and hope for the best. It’s intuitive to plan ahead in our personal lives, but brokers have to do the same with their businesses, too. If you’re seeing blue real estate skies overhead now, it’s a perfect time to prepare and make a plan for when the storm clouds roll in. If you want to thrive under any circumstances, adopt an immigrant mindset and be prepared for the worst. Here are ways to build the immigrant mindset in your

Acquiring leads can be expensive. What’s more, you aren’t always getting your money’s worth when you pay a third party because many of the top real estate search engines sell the same lead to multiple brokers. As a result, prospective buyers get calls from tons of agents all over the area. Below are dazzling digital campaign tips on how brokerages can reach global buyers: Begin with the basics. Your website is the single most important tool you need. Getting it right and keep

Consumers are showing more willingness to purchase a home without stepping foot inside since the spread of COVID-19. Buyers are using listing data, virtual tours, detail photos, and live video walkthroughs with real estate agents as a substitute for visiting the property in person. But after buying sight unseen, remorse could set in if buyers don’t do their full due diligence. Below are tips on how real estate professionals can help their buyers move forward confidently with

While many real estate professionals focus on building a referral network with past clients, other agents can be some of your greatest sources for new business. But it works both ways: In order to receive referrals from agents, you must be willing to send some, too. Learn how to foster relationships with colleagues and get them to send their clients your way. Below are some tips: Target agents in specific locations. Consider the markets from which people tend to relocate to y

With stay-at-home orders in place across the country, real estate professionals are conducting more video home tours so clients can view properties from their couch. Agents find these video chats make buyers feel more confident, but the process does take some preparation. Here are some tips on how you can prepare for a video chat tour: Offer a floor plan prior to the call. The floor plan can help the buyer get a better sense of the size and layout of the home as you walk them