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In the age of coronavirus, video tours are becoming the go-to alternative to in-person tours. But for prospective buyers, there's more to the process than asking the agent to show the chef's kitchen and that walk-in closet one more time. According to the experts, these are outdoor places agents shouldn't overlook when giving buyers a virtual home tour. Outdoor Components This can mean a wide variety of outdoor amenities, tools, and other aspects that you see outside—all of wh

To avoid expensive, time-consuming and embarrassing errors, social media writers and bloggers need to understand the law, the Realtor® Code of Ethics and general “rules of the road” for using social media. Start with the basics: Understand the difference between facts and opinions – opinions are far more likely to create legal trouble if you go too far. Don’t make negative statements about the competition, other real estate companies or affiliated professionals such as lender

A winning on-camera presentation is no longer just a noteworthy career goal; it’s become a professional imperative. That’s because doing business in the coronavirus age likely means meeting after meeting with prospects, clients, and other agents over Zoom, Skype, and other video platforms. But this shift in priorities may bring discomfort. Whether you use it for conferencing, livestreaming, training sessions, home tours, or “vlogging” (video blogging), video is a powerful too

The COVID-19 pandemic—and its impact on businesses over the year ahead—is the leading concern among commercial real estate executives, according to The Counselors of Real Estate. In examining real estate markets, we must consider existing fragility, adaptability to new demands, and potential relevance to new markets. Demand will be defined by the extent to which this crisis leads us to abandon old habits and adopt new ones. The duration of the lockdown has been a factor, and