
Ways the Coronavirus Is Changing Commercial Real Estate
COVID-19 has upended the world and commercial real estate has not been immune from the effects. As offices, hotels, restaurants, and many retail stores and malls sat empty – and activity in warehouses escalated in response to the surge in e-commerce – COVID-19 radically altered the industry’s long-term expectations. Here are some significant effects that are likely to linger, and how they could transform commercial real estate. White-collar business trends Many companies have

Earnest Money: A Primer for New Agents
Real estate agents are expected to understand and explain earnest money deposits to their clients, including why they’re necessary and how they affect the home buying process. A deposit like this shows the seller that a buyer is serious—in other words, “earnest” in their intention to purchase the house. If the sale proceeds successfully, the earnest money can be used for the down payment or the closing costs of the sale. It can be looked at by buyers as putting aside some fun

Zero-Cost Social Media Marketing Ideas
Social media can be a treasure trove for real estate pros looking to expand their business, connect with clients, and build strong brand recognition. People do business with people they know, like, and trust—and can relate to. That relatability is important. What’s more, real estate pros don’t have to spend a lot of money buying ads. They work, but free methods can often help grow your business faster. Here are a few ideas: Videos A video can show potential clients what it fe

How Has the Pandemic Changed Buyer and Seller Behavior?
As the effects of the pandemic continue, the delayed spring market is definitely occurring now in the summer months. The housing market is seeing unprecedented monthly jumps in existing-home sales, and home price appreciation remains strong. However, the pandemic has also changed some buyers’ and sellers’ behavior. Below are some findings at NAR’s “REvive! From Crisis” virtual conference: Buyers are in a rush. In 2019, buyers looked at an average of nine homes before making a