
Increase your Audience and Build More Business
If you combine your market expertise with solid public relations techniques, the news media and the public will seek out your opinion — and, in turn, you will get more leads from the free publicity. This mix will increase your contacts, boost your reputation as an expert in real estate, and convince buyers and sellers that they want to work with you. By getting involved in local organizations, media, and government, you can show consumers in your market that you are the real

Making Connections at Open Houses
In a world where more connections begin online, face time with prospects and clients is your ultimate goal and holding an open house is an effective means to this end. There’s an opportunity to make a connection with every visitor, regardless of their motivations. Even if they aren’t ready to make a move today, the connection could lead to valuable business down the line. Here are a few tips for maximizing your ability to make a connection with open house visitors. Design a h

Networking - Build Your Sphere of Influence
Real estate networking might include meeting fellow real estate professionals or potential clients, or people who are completely unrelated to real estate but attending an event hosted by an organization that interests you. Regardless of the guest list, you network to build your sphere of influence and connect with new people. Networking isn’t a viable way to increase your business. Below are some tips to connect and start building relationships. Be yourself Don’t be someone

Prepare Your Clients before Disaster Strikes
A natural disaster can occur at any time. Some disasters give a warning, such as a storm preceding a flood. Others, such as earthquakes, give little or no warning. Once a disaster happens, the time to prepare is gone. The best way to cope with a natural disaster is to prepare by having a plan before it strikes. Disaster readiness is an essential part of homeownership. Summer storms and floods can damage property and endanger lives. Pass these tips on to your clients to help t

Real Estate Social Media Marketing
Majority of the real estate market has moved online. What used to be an industry that depended on cold calling and traditional marketing, has now moved to an industry that relies heavily on social media marketing. As a realtor, you understand the impact social media has on building trust in your client base. Social media is a major lead generator for real estate businesses, yet most real estate brands fail to maximize their efficiency online. Here are tips that will help you