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Real Estate Social Media Marketing


Majority of the real estate market has moved online. What used to be an industry that depended on cold calling and traditional marketing, has now moved to an industry that relies heavily on social media marketing.

As a realtor, you understand the impact social media has on building trust in your client base. Social media is a major lead generator for real estate businesses, yet most real estate brands fail to maximize their efficiency online.

Here are tips that will help you step-up your real estate social media marketing.

1. Use the Right Real Estate Hashtags

While hashtags do bring more engagement to your content, they are also a way to facilitate discovery on social media. A way for potential customers to find your real estate brand. Using the right real estate hashtags for your content is an excellent way for homeowners and buyers to find you. But, it is an even better way for you to discover potential buyers and opportunities for your real estate business.

2. Realtor Quotes in Your Content

You know how difficult it is to come up with quality content for your business. You’re looking for simple content ideas that resonate with your audience so that you can focus your main efforts on buying or selling homes. Quotes and testimonials are a great way to improve your overall content strategy and they will help to instil trust into your audience if done correctly.

3. Utilize the Best Social Media Tools