Stop Losing Listings

Is the title “Listing Leader” on your business plan for this year? You can make it happen. Here are some considerations to help you, if you’re willing to deviate from the usual course.

Crime #1 Doing the Same Thing, Expecting Different Results

Are you disappointed with the number of listings you gain? Have you improved your presentation after each failed listing appointment? If you say “no”, you may have fallen victim to what most of us call the “hamster wheel chase.” You do the same things when connecting with clients, expecting to end up with different results. The first step is to improve your listing appointments, then, debrief with yourself (or team) after each listing appointment, good and bad.

The following are questions to guide you through refining your listing presentations:

[if !supportLists]· [endif]What do you typically include in your listing presentations?

[if !supportLists]· [endif]Does your presentation include strong answers for typical objections?

[if !supportLists]· [endif]What do you think is needed for a captivating presentation?

[if !supportLists]· [endif]What changes can you make to be more memorable? Do you need to find help to achieve this?

Crime #2 Not Deviating From The Usual Listing Marketing Plan