Prospect for Profit
To ensure that you will have a steady stream of new clients flowing into your office, you need a prospecting plan that will work for you. Every top sales associate in this country spends one to four hours a day generating new leads. If you don’t do that, you’re out of the business. Prospecting. It’s the lifeblood of your business. It’s hard work, which is why most sales associates don’t want to do it. But it’s the most profitable way to generate revenue because you’re primari
Mortal Sins of Real Estate
We all know some clients are more difficult to work with than others, but that doesn’t automatically put them at fault when things don’t work out. They might have moved on because you didn’t up your game enough. There are mortal sins in real estate, offenses that could turn off any client. If you commit any of them, then you can blame yourself for the loss of a client. As real estate professionals, we can be amazing advocates for consumers, but there’s always room to improve.
What to Do When a Home Wont Sell
Who wouldn’t be frustrated by a listing with little or no buyer interest after months on the market? Your relationship with your client becomes tense as they grow impatient. And you see your commission evaporating. Worse, you feel your reputation as a professional is on the line. An excellent way to avoid this dilemma is with an honest assessment of the property. If you see problems that are likely to diminish buyer interest, a frank discussion with the seller at the start is
Things You Should Not Tell Your Clients
Here are some scenarios to approach with care and diplomacy to keep your business relationship on track. We also shared some sample verbiages you can use instead. 1. A Cluttered House. Don’t say: “You have too much stuff that you need to dump.” Do say: “Properly staged homes sell faster and, most times, for a higher price.” 2. A Smelly House. Don’t say: “Your walls are dirty, and your house smells musty. People will only focus on that when they view your home.” Do say: “I hav
Keep an Eye on Our Senior Clients
In Real Estate today, more and more of your clients are likely to be seniors. Sadly, some of them may have been targets or victims of scams. Approximately 1.8 percent of reported fraud cases against seniors result in them losing their home or other properties. Every state has legislated laws criminalizing financial abuse against the elderly especially in real estate, you should be familiar with the schemes. Potentially high-risk situations include: property investment, revers
